Privacy Policy

By using our website and/or providing us with your details, you consent to your personal data being processed in the way described in this Privacy Policy.


This Privacy Policy describes how link22 AB processes and uses your personal data in connection with this website and our products and services. This Privacy Policy applies to everyone who uses our website and everyone who uses our products and/or services and those of our partners.

You should always be able to feel safe when you provide us with your personal data. With this privacy policy, we aim to describe how we make sure that your personal data are processed in accordance with applicable legislation.


link22 AB (hereinafter “we” or “us”), organisation registration number 556711-4623, act as controller regarding the treatment of your personal data and are responsible for ensuring that such processing is conducted in accordance with applicable legislation.


By providing your personal data in order to receive information from us or in connection with enquiries about products or services, you approve of and consent to our processing your personal data in accordance with this privacy policy.

You can withdraw your consent at any time by contacting us. In such a case, we will no longer process your personal data for the specific purposes that you have given your consent for.

If you buy products and/or services from us, your personal data will be processed in a way that is necessary in order to fulfil the agreement with you.

Legal obligation
Certain laws and regulations dictate that we, as controller, must process certain personal data in our operations.

Balancing of interests
We may process your personal data for marketing purposes in cases where we identify an interest in providing marketing in connection with existing and new products and/or services to you.

You may at any time unsubscribe from any mailings for marketing purposes.


We collect and process personal data from forms completed and submitted in this website and via e-mail, telephone calls and personal contact with persons who express an interest in the company’s services or products.

We also collect non-personal information from visits to this website. For more on this, see under the heading Cookies.


Personal data in the form of name, occupation, telephone number, e-mail addresses and other data necessary to make future business relationships possible are stored in our CRM/ERP linked to associated companies and company data.

Personal data in the form of e-mail addresses for e-mailings are stored in our e-mail software.


We store your personal data primarily for the following purposes:

  • To fulfil obligations vis-à-vis the customer
  • To improve the customer experience
  • To provide a good service
  • For delivery of orders
  • Marketing
  • As data for marketing and customer analysis, statistics, business follow-up and business development in connection with our products and services
  • To fulfil security and official requirements
  • For administration of improvement of this website.

How long an item of personal data is stored depends on the nature of the item and the purpose of the processing. We do not save personal data for any longer than is necessary for the purposes for which the data is collected. We may save the data for longer if it is necessary in order to comply with legal requirements or to protect our legal interests. For example, if legal proceedings are taking place.


We may disclose information to partners in order to fulfil our agreement with you or to the company that you represent, for example in order to deliver goods or services ordered. We may also disclose personal data to companies that process personal data on our behalf, for example partners and IT providers. We transfer personal data to IT providers in the EU/EEA that are host to, develop and provide support for out CRM/ERP. To enable analysis of use of this website, personal data is also provided to Google in the USA, via Google Analytics.

Personal data may also be disclosed if such is necessary in order to comply with current legal requirements or requirements from public authorities, in order to protect our legal interests or to reveal, prevent or draw attention to fraud or other security or technical problems.

We take measures to protect all personal data that is transferred to a third party or that is transferred to a country outside the EU/EEA, in accordance with GDPR. We ensure that an adequate level of protection is maintained for your data in cases where it is transferred to a country outside the EU/EEA.


We have taken appropriate technical and organisational measures to protect personal data from loss, misuse, unauthorised access, disclosure, amendment and destruction. Our employees are under a duty to comply with the company’s rules on information and IT security, as well as this Privacy Policy.


On this website, we make use of cookies. This is done to enable us to analyse and optimise the structure and content of the website, and by doing so to enable us to provide as good an experience from the website as possible.

A cookie is a small text file that is sent to and is stored on your computer or mobile when you visit our website. There are two types of cookie – permanent and temporary (session cookies). Permanent cookies are stored until you yourself, or the server that sent them, delete them. Session cookies are stored temporarily and are deleted when you exit from your browser.

We use cookies on this website in order to be able:

  • to see information such as visit statistics
  • to see which operating systems are being used
  • to see which web browsers are being used
  • to see how the website is being used by our visitors.

We do not use cookies to analyse how you as an individual use the website on a personal level. The cookie does not contain any personal information; what it does is to help us identify you as a user on the website. If you do not wish to allow storage of cookies on your computer, you can simply turn off, block or delete stored cookies via your browser’s settings. If you do that, no cookies will be stored, but this will also mean that you may not be able to use certain parts of the website as intended.


The website has been produced by Total Media & Reklam, an advertising and website agency based in Finspång. The agency operates in web design, but also graphical production and digital marketing in the form of search engine optimisation, keyword advertising and advertising via social media.


Occasions may arise where we do not act as controller but as processor on behalf of a third party.

In such cases, we process your personal data in accordance with the instructions we have received from the controller. In these situations, we cannot guarantee that such processing will take place in accordance with this Privacy Policy, but we will always ensure that processing takes place in accordance with applicable legislation and to the greatest extent possible in accordance with this Privacy Policy.


You are able, having submitted an application in writing, to be informed free of charge about the personal data the company is processing about you, as well as about the scope and purpose of such processing.

As an individual, you are also entitled to request that we block, erase or correct your personal data. You are entitled at all times to retract consent provided and to notify us that you are opposed to further processing of your personal data.


We reserve the right to revise this Privacy Policy from time to time. The date of the latest amendment is shown at the end of the Privacy Policy. If we make any amendments to the Privacy Policy, we will publish such amendments on the website.


link22 AB is responsible for how your personal data is processed. Any questions, or requests for register extracts, shall be addressed in a document, in writing and signed, to: or link22, Teknikringen 8, 583 30 Linköping, marked: “Att: Integritetsansvarig” (Head of Privacy).

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